Richelle and Tara

Likes Are Nice. Customers Are Better.

August 13, 20261 min read

Likes Are Nice. Customers Are Better.

It's exciting when a post takes off.

The likes roll in.

Comments start appearing.

Friends share it.

Then...nothing changes in your business.

Sound familiar?

That's because attention and action aren't always the same thing.

During our recent Hey Girl You Can panel, Dr. Richelle Delia challenged us to think differently.

Instead of asking:

"How do I get more people to see my content?"

She encouraged us to ask:

"What happens after someone sees my content?"

That's a powerful question.

Every Post Needs a Next Step

Once someone discovers your business, where do they go?

Your website?

An email list?

A free resource?

A quiz?

The easier you make that next step, the more likely someone is to continue the conversation.

Think Like Your Customer

Not everyone is ready to buy today.

Some people are still learning.

Some are comparing options.

Some simply want to know if you understand their problem.

The more personalized your marketing feels, the easier it becomes for people to trust you.

This Week's Action Step

Look at your last five social media posts.

Did each one make it easy for someone to know what to do next?

If not, that's a great place to start.


Watch Dr. Richelle Delia's full training HERE

Get here free AI Quiz to Cash Bundle:
https://wealthaxle.com/quiz-to-cash-bundle/

If you're looking for a place to continue learning from experts every month while building genuine relationships with other women in business, we'd love to welcome you to Hey Girl You Can.

Learn more here: https://heygirlyoucan.com/membership

Tara Geraghty

Tara Geraghty

Tara has spent over 26+ years in leadership development leading a team of women across the nation. She holds a degree in theater, has a background in improvisation and is both Counseling Practitioner and REBT certified. She is the founder of Hey Girl, You Can a community of 45K+ women from around the world. Tara is a sought after Top 5 TEDx speaker, a TEDx Play Series Performer, the Author of Making Cancer Fun: A Parent's Guide (Amazon #1 New Release), and has been featured on MSNBC, GMA, 5280 & Reader’s Digest to name a few. She is a contributing author on Every Entrepreneur’s Guide to Running your Own Business, a contributor to Conquer Magazine: The Patient’s Voice, and can be heard on podcasts worldwide. Get your FREE 5 Days to Mental Strength Challenge at www.taragonline.com

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